«I liked The Creative Ambush. I loved this one. A huge step forward. I already feel inspired.»
– Stefano
«A book that doesn’t try to shake you, but to rebuild, to guide you, to bring continuity to a path already begun.»
– Andrea
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A creativity guide to build the life you want
If The Creative Ambush was meant to wake you up, this new guide is here to help you take the next step.
How to Lead a Creative Life is a path that helps you focus on what matters most to you—and keep going.
Living your creative life is possible

Hi, my name is Matteo. I’m co-founder of Sefirot and author of intùiti, Fabula, Cicero, and The Creative Ambush, which has sold over 40,000 copies worldwide.
Do you know what the real problem is? Most people don’t live their creative life because they don’t believe it’s possible.
They don’t believe they can make money from what they do, or that their project could work, or that their passion can fit alongside the job they already have.
So they never fully commit. They’re afraid of wasting time, of being naive, of fooling themselves.
I’ve been living my creative life for over 10 years. And in this book, I’ll teach you everything you need to do the same.
Inside you’ll find






What does it mean to live a creative life?
There’s the “ordinary” life, where we follow the most common paths. And then there’s the creative life, where we create our own path, tailored to us.
It means living like a writer, turning your project into a business, painting every weekend, being the kind of person who quits again and again until they find the right job.
It means making a real leap—and choosing it again every single day.

If you want, you can truly do it!
Living your creative life isn’t an impossible ambition.
It means making space for yourself, for what you feel and what matters to you.
What do you think?
Why should I read this book?
If you feel that the way you’re living doesn’t fully represent who you are, and you want to make the most of your potential and feel more authentic: then yes, this is the book for you.
This guide isn’t meant to shake you—it’s meant to help you build.
You will learn to:
- take the decisive step toward what matters most to you,
- face the real challenges of a creative life (not the ones we make up),
- see your creativity as a powerful resource rather than a “dream”,
- generate income from your creativity, from your projects, or find ways to integrate them successfully,
- step into the intensity of success and failure, and move through both to keep going.
What you’ll receive
Delivery timeline
Right after your purchase, you’ll be able to download the digital versions in PDF and ePub, so you can start reading immediately. In a few weeks, you’ll receive the printed edition at home, produced on special paper in a limited edition.
This Week
-30% Discount
Limited special edition
This is a special pre-order offer that will end on Tuesday, April 28 at midnight or while supplies last!
How to Lead a Creative Life
Book + ePub
8 of 347
$34.90 (Shipping incl.)
A copy of How to Lead a Creative Life, our new manual on creativity.
It contains:
✅ 1x How to Lead a Creative Life (300 pages) in a beautifully printed limited edition, paperback with flaps (in ENGLISH language).
✅ PDF and ePub versions, that you can download immediately after the purchase so you can start reading it right away!
Attention: this is a special offer that will expire on April 28 at midnight or while supplies last!
100% secure payment with PayPal and Stripe.
Domestic shipping in US/Canada.
Double Creative Life
Book + ePub
134 of 150
$54.90 (Shipping incl.)
TWO copies of How to Lead a Creative Life, our new manual on creativity.
It contains:
✅ 2x How to Lead a Creative Life (300 pages) in a beautifully printed limited edition, paperback with flaps (in ENGLISH language).
✅ PDF and ePub versions, that you can download immediately after the purchase so you can start reading it right away!
Attention: this is a special offer that will expire on April 28 at midnight or while supplies last!
100% secure payment with PayPal and Stripe.
Domestic shipping in US/Canada.
Àbout
We are Sefirot , an independent publisher focused on tools for Creativity. We produce durable, meaningful tools that are now on the desk of more than 100,000 creatives all over the world.
Our works were featured on:
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Ikea
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Mondadori
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